If you're trying to attract awesome developers, you need to create an awesome candidate experience (CX). Something that makes them go "WOW!". It's like UX -- but for the people interviewing to join your team. ...
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Via: On Startups
Entrepreneur. Founder/CTO @HubSpot inbound marketing and st |
This last weekend, I watched Steve Jobs: The Lost Interview. It's great for many, many reasons, and I wanted to write an important point I seized upon during the talk. Make it insanely great, even while you copy, steal, reinvent, or invent whatever you need to make that happen. ...
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Via: Andrew Chen Blog
Bay Area entrepreneur, blogger, formerly in online ads and v |
At Rackspace an employee on the phone with a customer during a troubleshooting session heard the customer tell someone in the background that they were getting hungry. As she tells it, "So I put them on hold, and I ordered them a pizza. About 30 minutes later we were still on the phone, and there was a knock on their door. I told them to go answer it because it was pizza! They were so excited." ...
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There is a startup proverb that says you have to be 10x better than your competition to get people to switch. A related one is that you should concentrate on being a painkiller as opposed to a vitamin.Certainly if you're 10x better or are a real painkiller, your job of getting people to switch will be easier. Nevertheless, I've come to think there is an easier way to get people to really try out y ...
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Via: Gabriel Weinberg
Founder, DuckDuckGo. Angel investor. Family guy. |
The vast majority of executives who say, "I want to be just like Apple", have no idea what it really takes to achieve that level of success. What they're saying is they want to be adored by their customers, they want to launch sexy products that cause the press to fall all over themselves, and they want to experience incredible financial growth. But they generally want to do it on the cheap. ...
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Via: Conversation Agent
Sr. Director Strategy, Empathy Lab. [Make sense. Make do. Ma |