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Why We Shut Down Charm on the Eve of Public Launch, at $48k/Year and Growing

This is part of my 4-year bootstrapping retrospective. Part 1: Why Bootstrapping Was The Only Logical Choice. A couple months ago, I found something I wrote accidentally on Hacker News. Having vitriol spewed at me. (Surprise! Some might say those two phrases are redundant! ...

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Written by Amy Hoy

I put the Amy in anomaly. Bootstrapper, product crusader, Ru

When Co-founders Become Thieves:How My Start-up Got Robbed

WTF!?, I cried as I discovered that half of all the company's cash equivalents suddenly had been withdrawn from its bank account. But when I found out who had made the withdrawal, I realized. We had not been screwed. We had been robbed. Investors' money, my face. It was gone. A short week earlier the company had held a board meeting. The director of the board and my co-founder (who' ...

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Written by Tor Grønsund

Founder of Business Model Press. Lecturer of entrepreneurshi

What effective pricing can do for your business

Take a look at this image courtesy of Planet Money What you see are the annual revenue numbers for MegaBloks and Lego. Since Lego does not have (any more) exclusive rights to make the bricks, anyone can make them. And MegaBloks does. Its bricks are perfect replacement (as for as I know) for Lego bricks only cheaper. ...

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Written by Rags Srinivasan

Practicing Effective Pricing

Deliberate Improvements

It's risky to try to improve any part of a product without understanding the job that it does for customers, and what their success criteria are. ...

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Written by Des Traynor

COO at @Intercom. I speak & write about UX, Customer Acquisi

4 Years Into Our SaaS: Why Bootstrapping Was the Only Logical Choice

Hey, there. Four years ago this December, my husband and I launched our first software as a service, Freckle Time Tracking. Since then, it's grossed nearly $700,000, and we've grown, shrunk, hired, fired, stagnated and worked our tails off. To celebrate, I'm writing a series of blog posts about what we've learned. ...

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Written by Amy Hoy

I put the Amy in anomaly. Bootstrapper, product crusader, Ru

The evolution of culture at a startup

It's now 2 years since I launched Buffer, and the company has grown from just myself (working from my bedroom) to a team of 7. It seems rather obvious in hindsight, but only after growing a team over 2 years have I realised just how gradual and progressive building a startup culture is. ...

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Via: joel.is
Written by Joel Gascoigne

Founder of @bufferapp, a smarter way to share. Focused on th

Startup Story: After the Thrill Is Gone

A growing startup can be bliss. When Circle of Friends was growing rapidly, I'd wake up suddenly at three AM, my heart jumping with a mix of excitement and nervousness. Because our technology was brittle, I'd walk out to the kitchen and look at my laptop to make sure the site hadn't crashed. And I'd notice that, amazingly, our traffic for the period between midnight and three AM was our highest e ...

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Written by Mike Greenfield

http://t.co/rPjQvufk; help w/ data/growth (@500startups); st

How We Acquired 400,000 Subscribers And What You Didn't Know About Email

Sree Vijaykumar is the founder of TradeBriefs, which helps every professional become an industry expert through daily email newsletters. Sree explains how he acquired 400,000 subscribers to his newsletter. ...

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Written by Sree Vijaykumar

Entrepreneur, Thinker, Doer in Online Media and Retail. Libe

Maximizing Your Startup Dollars Through Great Design

Deciding to build a second product is a very difficult decision. Especially when you're a small bootstrap company. While we do well with our main product, HelpSpot, we don't have a lot of cash to just throw around. So in planning Snappy, I knew we had to maximize our dollars. I'd much rather spend money on the top notch developers we've hired than other consultants or services. ...

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Written by Ian Landsman

Founder of UserScape. Creators of http://www.helpspot.com an

Do name-your-price models yield revenue?

how do people respond when they are presented a product or service without a corresponding price? I am specifically referring to situations where the seller invites the buyer to name his own price for something of value that is being offered by the seller. Evidence shows that when the user is asked to name his price he often quotes $0! ...

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Written by Anand Dass

Co-Founder Filepicker.io. Growth hacker. Software sales & bi

How Lean Startup helped a Skateboard Company

An entrepreneur named Nick Jones recently reached out to me after reading The Entrepreneur's Guide to Customer Development. Nick is the founder of Lavish Longboards. "Skateboards?", you might be asking yourself? Yes, I might answer you, "skateboards". You might then ask, "But don't Lean Startup and Customer Development only pertain to technology startups?" ...

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Written by Patrick Vlaskovits

CMO at @GetDrumbi. Wrote The Entrepreneur’s Guide to CustD

3 examples of startups that are doing well focused on one marketing technique

Here are some examples of startups that did very well focusing on one marketing technique (and some who are still doing it). While I am not privy to why they chose the technique they did, they are all consistently improving over time. ...

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Written by Mukund Mohan

CEO in Residence, Microsoft Accelerator @msftaccelerator

Lean Startup Stories: Voxy

Paul Gollash, the founder and CEO of Voxy, just came and spoke at our NYC Lean Startup meetup, and I wanted to share some of his stories. These notes are from my memory, but hopefully reasonably accurate. Voxy is a language learning startup that is around 2 years old ...

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Written by Giff Constable

MD at Neo in New York; maker, designer, entrepreneur, and ag

Emotions from the Process of Selling a Company

I wrote the post ExactTarget and Pardot Join Forces detailing how we had just sold our company and were super excited about the future. Today, I want to talk a bit about the human side of selling a business -- it's incredibly emotional ...

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Written by David Cummings

10-20 tweets per week. Tech entrepreneur who enjoys family,

How To Build a Blog Readership

Despite the recent success of this blog over the past year (250,000 uniques, hundreds of new subscribers, republished in Lifehacker and others) the truth is that I've been a failed blogger for far more time than I've been a successful one. ...

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Written by Dan Shipper

UPenn junior. Co-Founder at @UseFirefly. Jets fan.

Quiet and Boring Yet a Successful Startup

A few days ago, Indeed (a job aggregator site) announced that they had been acquired by a Japanese company called Recruit Co Ltd. One story I saw pegged the acquisition close to a billion dollars. I've heard through the grapevine about some very happy investors. Indeed is a big company (25,000 employees, 80 million unique visitors per month.) ...

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Written by Ben Yoskovitz

VP Product @GoInstant. Partner @YearOneLabs. Ex-CEO/Founder

[Video] 9 Years Ago, 37signals Had No Products...

How the hell did 37signals go from an unknown little consulting company to a bootstrapped product juggernaut? Below is a video lesson from my 30×500 Product Launch Class which explains how. It's called Stacking the Bricks, and it's a no-nonsense look at how 5 businesses got started, and how they grew and are growing ...

Tags: Case Studies /
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Written by Amy Hoy

I put the Amy in anomaly. Bootstrapper, product crusader, Ru

The True Power of Evergreen Content - A Case Study

There is a very good chance anyone reading this is already familiar with the concept of evergreen content; or content that is perpetually relevant. Most of us have experienced at least one piece of content that holds timeless in the usefulness of its information. Creating content that is just as useful five years down the road as it was the day it was published is not easy, but it's possible. ...

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Via: SEOmoz
Written by Nick Eubanks

VP Digital Strategy at W.L. Snook & Associates. Partner @Fac

A Collection of Design Case Studies

Case studies they are by nature more realistic than tutorials, and they often raise the hard questions that normal articles can easily sweep under the rug. Plus, there's the big advantage that you can usually experience the finished product for yourself. Case studies are also a big part of how I happened to learn design myself. I remember Jesse Bennet-Chamberlain's posts in particular being a big ...

Tags: Case Studies / Design /
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Written by Sacha Greif

Designer from Paris, now living in Osaka. Creator of @YoFoly

[Case Study] Scaling is Hard: athenahealth

There are many companies that are competing to be the "operating system" for small businesses. The theory is that with the advent of the cloud in the digital age, small businesses can leverage a suite of services from a technology vendor to manage all aspects of their work. ...

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Written by Jeff Bussgang

Former entrepreneur turned VC at Flybridge Capital, author o

Case Study: Which Source of Web Traffic Converts the Best?

I'm sure you've heard it before, traffic isn't important, targeted traffic is. In this post I'm going to give you some very specific results that show how much you would be missing if you focused solely on traffic volume and not at the type of traffic you are getting. ...

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Written by Dan Norris

Founder of http://webcontrolroom.com (launching soon) and ho

10x Price Increase and Happier Customers

They raised their prices 10x and they made their customers HAPPIER! So I just had one of my quarterly Progress Check and Planning sessions with a Free Trial Dominator Premium Member - we'll call him "Larry" - who told me since they moved away from Freemium just 4 months ago to a Premium-only SaaS offering with a Free Trial they are now profitable and are on track to do $100,000 in revenue this mon ...

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Written by Lincoln Murphy

I help SaaS and Cloud companies acquire - and keep - more cu

The Power of Passion When Starting Your Company

It was the second week of TechStars and I was doing office hours. I was sitting across the table from Adam Wilson and Ian Bernstein who each looked tired and dejected. In front of them were three slides. I asked them what was wrong. They said they were having trouble deciding which of three different products to pursue. They'd had a dozen meetings with different mentors and were getting wildly con ...

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Written by Brad Feld

I'm a managing director at Foundry Group. I live in Boulder,

How to build your community like a startup, and avoid wasting valuable time

The Lean Startup model created by Eric Ries has been applied to a lot of different industries. Turns out, it's the most efficient way to approach community building as well. I've been taking a lean approach to building community after 4 years of learning from things that worked and, more importantly, things that didn't work. ...

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Written by David Spinks

The Power of Defaults

One of the seminal moments in the early days of the Web 2.0 era, was a simple default setting. At launch, a new photo service called Flickr set the default on images shared to "public". This was a stark contrast to the rest of their competitors at the time who all defaulted to private. This default to "public" had such a powerful effect on unlocking the network effects of this new service, and era ...

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Written by Bryce Roberts

VC, Dad

How to use KPIs in your Startup

We just hit 53 full-time people at Treehouse. I've never managed this many people before so I'm having to learn as I go. I have zero formal training in management or business. I love it though, as I have a naively fresh view on how to run the company. One of the biggest challenges I'm encountering is how to align everyone's goals and communicate them clearly. To tackle this, we're creating a set o ...

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Written by Ryan Carson

I'm a Father, entrepreneur and lover of movies. Founder and

How to get acquired - without losing control of your vision

One thing people don't tell you when you start a business is how emotionally attached you become to it. The ability to change some part of the world with your team, product, and customers ties your mind and soul to the startup you're building. Because of our single-minded focus on our customers, our "baby" became the acquisition target of a huge enterprise. ...

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Written by Amit Kulkarni

Co-Founder of Do.com (formerly Manymoon): developing app, sl

Building an MVP in 10 days

In my previous post I explained the three reasons why we need to be fast in launching an MVP. Now I want to explain how I did that with my own MVP experiment. ...

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Written by Joca Torres

Locaweb product development and product management. And open

The Lean Stack

Last time, I outlined the thought process behind the Lean Stack and provided a 3000-foot overview of the toolset. In this post, I'm going to dive a little deeper into the process flow and end with a concrete case-study. ...

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Written by Ash Maurya

Founder Spark59 - Helping Entrepreneurs Succeed.

Learning from SlideShare's founders

I have worked with the Slideshare team, as a user, investor and board member at different times, from 2008 till late last year. After the Slideshare LinkedIn announcement last week, I have been reflecting on how much has changed and how much (or little, depending on your perspective) I have learnt from this experience since starting out in the venture business several years ago, as well being a ...

Tags: Case Studies /
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Written by VC Circle

Indian investment news website

How Startups Can Apply The Scientific Method

First, let's take a look at what Eric is really talking about. He's really advocating learning. To learn as much about your products as possible, to learn whether or not there is, in fact, a customer at the other end willing to pay for it. After all, he learned the hard way the damage not figuring out who your users are can cause. His early startup crashed and burned because he didn't figure out w ...

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Written by ZURB

ZURB is a close-knit team of product designers who help comp

The Board Of Directors

I've written a bunch of posts over the years about how I manage my Board at Return Path. And I think part of having awesome Board members is managing them well - giving transparent information, well organized, with enough lead time before a meeting; running great and engaging meetings; mixing social time with business time; and being a Board member yourself at some other organization so you see t ...

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Via: AVC
Written by Matt Blumberg

Founder and CEO of email deliverability company Return Path.

How David Tran Packed Months of Lean Startup Education into 3 Days

When David Tran stepped onto the scene at Lean Startup Machine Toronto, he wasn’t interested in creating a minimum viable product. He wasn’t even interested in developing what would be his award-winning idea, one he’d been keeping in his back pocket for the past few months. He was interested in validating his beliefs about management [...] ...

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Written by Saron Yitbarek

Account Manager @Contently, Former Editorial Assistant @Tell

Note to startups: The network is all that really matters

Everyone may be wondering why Facebook paid $1 billion for what appears to be just a simple photo-sharing app, but the biggest lesson to learn from Instagram's success is just how important it is to build network effects into the core of your service. ...

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Via: Gigaom
Written by Matthew Ingram

I'm a senior writer at GigaOm, a former columnist with the G

Case Study: Behind Instagram’s Growth

Instagram was initially "Burbn", a check-in app where you could also add photos. They launched after 8 months of private beta, and saw little engagement from customers – apart from photo sharing, which was used actively. At some point they actually sat down and built a prototype of "just photos" – but discarded that again without launching it. ...

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Via: Spark59
Written by Lukas Fittl

My Mission: Bringing the Customer's Perspective into Enginee

How Perfect Pricing got me 1500 Sales in 2 Days

Intuitively, we tend to see prices as a consequence of a product's inherent worth, and marketers everywhere want to keep it that way. But psychologists know that prices have a lot more power than that: the right pricing can greatly contribute to a product's perceived worth, or even make the entirety of it (ever heard of diamonds?). ...

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Written by Sacha Greif

I'm an entrepreneur and designer from Paris. I'm the founder

Lemonade Stand Startups

To me, Lemonade Stand Startups are practice runs, proof of concepts or smaller companies that never grow big, but serve as a basis for future startups. To me, my Lemonade startups taught me more than any other experience I’ve been through, including University. ...

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Written by Alex Blom

From Miserable Launch to Decent Success in 3 Months

As you probably missed it on HN's front page three months ago, my post entitled "A Tale of a Miserable Product Launch". In it, I described our major face plant when launching illico, a little chat application. At the time, my intention was mainly to share our failure with fellow programmers on HN, and let the steam go off a little bit. After all, there's nothing better than a good laugh to compens ...

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Written by stangeek

Five Things You Can Learn From Glock

Five lessons that marketers could learn from a lethal weapon designed by Gaston Glock, "an obscure Austrian curtain-rod manufacturer" and inventor of the Glock semi-automatic pistol. ...

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Written by Matthew T. Grant

Writer, ironist, doctor of philosophy. Also, editor at Marke

How This Entrepreneur Raised $28,000 Using Airbnb to Fund Her Startup

Tracy DiNunzio isn't your typical Silicon Valley startup founder. She's a painter and a self-proclaimed Bohemian. She did her first tech startup after the age of 30. And she didn't start her company in Northern California. Tracy built her company, Recycled Media, out of necessity. She hasn't raised any venture capital. ...

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Written by Mark Suster

2x entrepreneur. Sold both companies (last to http://salesfo

Persistence Leads to Startup Success

Harvard Business School undertook a recent study to determine the factors that lead to success in startups and, while nothing succeeds like success, a previous failure can still help an entrepreneur make it. Paul Gompers and Josh Lerman studied over 30 years of data from venture funded businesses under the title "Performance Persistence in Entrepreneurship". ...

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Written by Hack FWD

We're experienced tech entrepreneurs looking to support and

Visual Website Optimizer: Solo Bootstrapper Lands 1,000 Paying Customers – with Paras Chopra

This is an interview I've been waiting to do a long time. When I first talked to this guest, I urged him not to do an interview and we both agreed. Now I think it's time to do it... ...

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Via: Mixergy
Written by Paras Chopra

Startups and Online Marketing enthusiast

Acquiring startups for a living

Based on the title of this post you might be thinking I have mad stacks of money in the bank. That I’ve had a few “exits” and instead of hunkering down and writing code for 6 months I opted to talk to a few of my buddies at the yacht club and purchase a primed and growing social network for somewhere in the mid-seven figures. ...

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Written by Rob Walling

Lessons learned by a Solo Entrepreneur. www.SoftwareByRob.co

4 Inspiring Ideas And The Entrepreneurs Behind Them

In my last article I wrote a few of my realizations and how I plan to adapt myself in 2012. In this sequel article I will share some of my personal inspirations, which have shaped me to become who I am, and how I think. I will also share with you one of my latest projects and my… Read the rest of this entry » ...

Tags: Case Studies / Ideas / /
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Written by Yaro Starak

Blogger and Internet business entrepreneur from Australia

6 Business Lessons You Can Learn from the Rise of Dropbox

You can’t go very far without running into Drew Houston’s company Dropbox. It considered one of the hottest tech companies and its rise since 2006 can teach you a lot about marketing and business. Let’s take a look at six lessons you can learn from the rise of Dropbox. Lesson #1: Create a profitable model [...] ...

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Written by Neil Patel

I'm Kind of a Big Deal

Lean Startups & CustDev (173) Product (197) Design (83) Marketing & Sales (349) Social Media & Content Marketing (82) Analytics & Conversion (69) Funding & Equity (145) Startups & Entrepreneurship (701) Team (250) Customer Experience (89) Growth (30) Legal (4) Productivity (32) Business Models (46) Revenue Models (22) Exit Strategies (18) Skills and Virtues (102) Miscellaneous (117)